The tenth season of Big Brother Naija, aptly titled “10/10,” officially kicked off on Saturday, July 26, 2025, launching what promises to be 71 days of high-stakes competition, drama, and surprises.
This year’s premiere introduced an all-female lineup of 15 housemates, each bringing a unique personality, background, and strategy to the house. They will be competing for a staggering N150 million worth of prizes — the biggest in the show’s history.
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Fan-favourite host Ebuka Obi-Uchendu returns to anchor the show once again, guiding both housemates and viewers through another explosive season.
Here are the 15 female contestants who entered the house during the launch:
• Zite, 24-year-old student
• Ayomide, 23, from Ondo State
• Sultana, from Adamawa State
• Doris Okorie
• Big Soso, representing Kaduna State
• Tracy, 27 years old
• Ivatar, a single mum with Igbo-Yoruba roots, raised in South Africa
• Sabrina
• DJ Jasmine, from Abuja
• Thelma, a mother of one who describes herself as a “boss lady”
• Imisi, from Oyo State
• Ibifubara, a therapist and creative from Rivers State
• Isabella, also from Rivers, a single mother of a 14-year-old who calls herself an “unapologetic seductress”
• Joanna, 21, from Benue State
• Dede, 23 years old
The male housemates are expected to be revealed during the second phase of the premiere on Sunday, July 27. With half the cast now in place, viewers are eager to see how relationships, rivalries, and alliances will evolve once the house is complete.
BBNaija Season 10 is streaming live across Africa on Showmax, with 24/7 access, daily highlights, and weekly eviction shows.
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