By Princewell Achor
In a world where effective communication is crucial to the success of any organization, Ayodele Ishola has emerged as a trailblazer in the field of public relations and communication. His passion for practical-oriented PR practice has led him to establish The School of Impactful Communication (TSIC), an online school for PR, communication, and marketing communication practitioners. And now, TSIC has been chosen as the “Knowledge Hub of the Year” at the Spokespersons’ Communication Awards (SCA 2023), a testament to Ishola’s outstanding contributions to the growth of PR practice in Nigeria. Ishola’s journey to becoming a leading figure in the PR industry has not been without its challenges. But he has always found a way to bring his experience to bear, whether through case studies, message engineering, or live teaching sessions.
His dedication to his craft has earned him numerous awards, including the Most Inspiring /Outstanding PR Influencer of the year Award at the LaPRIGA in 2019. He has also received special recognition from the President of the Federal Republic of Nigeria, Muhammadu Buhari, for his contributions to the growth of PR practice in the country. The Special Adviser to the former President Buhari on Media and Publicity, Femi Adesina described Ishola Ayodele as “a prolific writer on strategic communication”. His books ‘PR Case Studies: Mastering The Trade Vol 1&2 have become the go-to source of innovative and creative campaign for PR profession and a recommended textbook for tertiary institutions in Nigeria.
TSIC, which Ishola founded, is an online school that draws members from academia, industries, and MDAs. Its focus on practical-oriented PR practice has made it a go-to resource for communication practitioners who want to stay ahead of the curve.
And now, with the SCA 2023 award, TSIC has been recognized as the “Knowledge Hub of the Year,” a testament to its impact on the industry.But what sets Ishola and TSIC apart from other PR practitioners and schools? For one, Ishola’s strategic vision has been key to the success of TSIC. He has always been a trailblazer, pushing the boundaries of what is possible in the field of PR and communication. His dedication to his craft has inspired others to follow in his footsteps, and TSIC has become a hub for like-minded individuals who want to learn from the best.
Another factor that sets Ishola and TSIC apart is their focus on practical-oriented PR practice. Rather than simply teaching theory, Ishola and his team at TSIC emphasize the importance of hands-on experience. This approach has helped TSIC’s members to develop the skills they need to succeed in the real world, whether they are working in academia, industry, or government.
He knows how to fish out egghead like him in the field of Public Relations Practice, give them TSIC platform to share their knowledge and experiences with professional colleagues. I say this because I had the privilege of using the TSIC platform to teach and share knowledge with a PR practitioners.
It is clear that Ishola Ayodele and TSIC are making a significant impact on the PR industry in Nigeria. Their dedication to practical-oriented PR practice, combined with Ishola’s strategic vision, has earned Ishola numerous awards and accolades. And now, with the SCA 2023 award, both Ayodele and TSIC have been recognized as the “Knowledge Hub of the Year,” cementing their status as leaders in the field. But perhaps the most important thing about Ishola Ayodele and TSIC is their commitment to excellence. They are always striving to improve, to push the boundaries of what is possible, and to inspire others to do the same. And in a world where effective communication is more important than ever, their contributions to the industry are invaluable. READ ALSO:
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In conclusion, Ishola Ayodele is the winner, and TSIC is a testament to his dedication to practical-oriented PR practice and his strategic vision. The SCA 2023 award is a well-deserved recognition of their impact on the industry, and we can only expect great things from them in the future. The award Ceremony for the SCA 2023 will take place on December 7, 2023, at the Nicon Luxury Hotel Abuja in Abuja. It is a momentous occasion for Ishola and TSIC members. As communication continues to evolve, Ishola and TSIC will undoubtedly be at the forefront of innovation and excellence.
Princewell Achor, Ph.D is a Lecturer, Scholar and a Chartered Public Relations Practitioner. He is the CEO of FRAMEGCONSULT and founder Wellspringmedia International, a Public Relations and Management firm.